Heineken USA's Passion For Beer @ the Downtown Marriott 05-18-11
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| The Beer Lovers Cheat Sheet Photos by Mercedes Jones via 215mag.com |
Heineken USA hosted a informative and entertaining vignette of specialty seminars called "Passion For Beer". Held at the spacious Downtown Marriott, groups of bartenders, managers, distributors, and beer lovers alike, were given tutorials to heighten their beer senses.
A panel of well versed experts schooled us on "Ingredients" and the science that goes into creating Heineken's superior brews; "Tasting & Describing" to help distinguish the qualities in their brand; and "The Perfect Pour" technique, to ensure a pleasurable drinking experience.
Everyone left an expert, check out the video and pics...
Master Pourer, Franck Evers teaches us how to pour the perfect Heineken:
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